CUXpro | Dipl.-Ing. Dr. Moser Christiane
How can I support you with CX?
I would like to support you with workshops and consultancy (i.e., user research) around the topic of CX Management for a successful integration of CX in your company. Important is the elaboration of the actual and future customer journey map, CX statements & goals, as well as the evaluation.
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Analysis User Research enables gathering a deep understanding about your customers and your company.
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Concept & Design Customer-centerd Design helps defining customer journey maps, CX statements and goals.
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Evaluation Iterative customer feedback ensure the success of your CX management.
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What is Customer Experience (CX)?
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Why is CX a success factor?
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What is UX Management?
Dr. Christiane Moser
Customer & User Experience Professional
You would like to know more about CX?
Please send me an email and we make an appointment for a free consultation. I would love to come to your company and make a training with your employees and support you during the implementation and integration in your company.
My Method Portfolio
Analysis
research & understand
The goal is to 1) identify the people who will use the product (i.e., the users), 2) what they will use it for (i.e., the tasks), and 3) under what conditions they will use it (i.e., the context).
CX Methods
- User Workshops
- Interviews / Questionnaires
- Contextual Inquiry
- Ethnography
- Competitor Analysis
- Value Chain Analysis
- Customer Support Data Analysis
- Customer Journey Map
- Customer Lifecycle
Concept
empathize & define
The goal is to define 1) the goal & problem statement, 2) the users (i.e., personas), 3) user flows, and 4) the minimum viable product (MVP), as well as derive requirements.
CX Methods
- Problem / Goal Definition
- Customer Experience Map
- Customer Experience Statements / Goals
- (Proto) Personas
- Ideation
- Minimum Viable Support Product
Design
style & ideate
The goal is to define 1) task flows, 2) wireframes, 3) design language, and 4) mockups.
CX Methods
- Card Sorting
- Storyboarding
- Co-Design
- Service Flows
- Design Documentation / Language
Prototyping
try & change
The goal is 1) to create testable prototypes and 2) to finalize the design language and mockups.
Implementation
make & share
The goal is to define 1) best practices, 2) heuristics, and 3) to document development decisions.
CX Methods
- Design Patterns / Heuristics
- Design Documentation / Language
Evaluation
test & finalize
The goal is to enable 1) early user feedback and 2) an iterative product development which saves time and money.
CX Methods
- Workshops
- Preference Test
- Five Second Test
- Expert Studies
- (Remote) User Studies